LightsBetter, a rapidly growing start-up online shopping and retail company based in Atlanta, Georgia, USA, has reported a 20% increase in sales during Black Friday despite ongoing economic challenges, including inflation and a slowdown.
According to the company, the value of individual orders decreased by 10% while the total number of orders increased by 20%. This suggests that while consumers may have less purchasing power, the number of buyers has increased.
LightsBetter attributes its success to its focus on quality and affordability and its commitment to meeting the needs of its customers. The company's strong Black Friday performance highlights its resilience and ability to adapt to changing economic conditions.
Retail sales have been impacted by the economic challenges facing the USA and worldwide, with consumer confidence remaining low in many markets. However, experts have noted that Black Friday sales can be a good indicator of consumer spending patterns, and LightsBetter's strong results suggest that the company has been able to navigate the current economic landscape effectively.
Overall, LightsBetter's Black Friday performance is a promising sign for the company's future growth and success. The company remains committed to providing its customers with high-quality products at affordable prices and is optimistic about the potential for continued growth in the coming months and years.